Jonathan Bernstein,Chairman& Founder of Bernstein Crisis Management, has over three decades of experience helping companies handle high-stakes situations. In this episode, Paul and Jonathan share real-life crisis management stories, essential strategies, and actionable tips to help business owners stay calm, make decisive moves, and protect their brands during a crisis.
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Episode 27: Turning Panic into a Plan with Jonathan Bernstein
Key Takeaways
- Many crises are preventable with proactive planning and attention to warning signs.
- Effective crisis communication relies on compassion, confidence, and competence.
- A swift and responsive approach is crucial to minimizing reputational damage.
- Crisis management success is often measured by damage prevention rather than clear metrics.
- Adaptability and expertise set strong crisis management firms apart from competitors.
Timestamps
- 01:54Host Introduction
- 02:36Guest Introduction: Jonathan Bernstein
- 05:15The Importance of Crisis Management and Proactive Planning
- 09:04Jonathan’s Philosophy on Crisis Management
- 10:46The Role of Storytelling in Crisis Communications
- 12:00The Importance of Controlling Your Own Narrative Before Others Do
- 21:00Preventing Crises Before They Happen
- 23:11Why Jonathan StartedBernstein Crisis Management
- 25:44The Three Cs of Communication: Compassion, Confidence, and Competence
- 34:18How to Connect with Jonathan Online
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Connect with Jonathan Bernstein
Learn more about Bernstein Crisis Management.
Read his book, Manager’s Guide to Crisis Management.
Read his book, Keeping the Wolves at Bay – Media Training.
Follow him on LinkedIn.