
Tongue tied by tariffs? Try this.
What do you say when you don’t know what to say? This is the dilemma many business leaders face today as they contemplate the impact of U.S. trade tariffs. As you can see in the Bloomberg graph above, many leaders

What do you say when you don’t know what to say? This is the dilemma many business leaders face today as they contemplate the impact of U.S. trade tariffs. As you can see in the Bloomberg graph above, many leaders

Then so, apparently, is outrage. That describes the initial reaction around the American Eagle jeans campaign with Sydney Sweeney. I waited a bit to weigh in on this crisis for two reasons: First, I wanted to wait for this article that included my
In any given year, our WordWrite team handles more than a dozen crises. Most never see the light of day. A few are the kind that dominate the headlines.

In October 2010 WordWrite Communications president and CEO Paul Furiga was a panelist on the webinar Headline Risk sponsored by Inside ARM Paul sh