There is a lot of talk in today’s technology-connected world about the concept of innovation; but what exactly is it? Does innovation refer to the new, exciting and applicable? Or perhaps it refers to something that is smarter and more accelerated?
Innovation doesn’t have to completely revolutionize the way human beings do business or be a world-changing invention. Innovation can also be simple in nature. It encompasses a new idea or potential solution to an existing problem faced by companies on a daily basis. Innovation creates value for a business and its customers, employees and stakeholders. In this week’s Wrap we take a look at innovation principles from Google, the new patterns of innovation and why great innovators are relentless rule breakers.
Think With Google
The Eight Pillars of Innovation
Google, the tech giant of the 21st century is an American multinational corporation specializing in Internet-related products and services. As the holy grail of creativity and productivity, Google embraces the unknown. No problem is too big or too small. With extraordinary management practices, the company’s success is sparked from its continuous commitment to finding solutions. Take a look at this Think With Google article to see Google’s eight 
innovation principles. Perhaps one of these driving attributes will flicker some imagination within your business efforts.
Harvard Business Review
The New Patterns of Innovation
Managers who are skilled at executing clearly defined strategies are often ill equipped for out of the box thinking. Does this surprise you? Harvard Business Review explores the business patterns that drive innovation. Explore the helpful ways to structure a conversation about developing innovative initiatives with a data-centric focus. As you read, keep this fact in mind: the faster technology advances, the more opportunities pop up.
Business 2 Communication
Great Innovators are Relentless Rule Breakers
Originally written in 1975 by Freddie Mercury, the famous Bohemian Rhapsody song is masterful and innovative. When first proposed that the song be released as a single, Queen’s producers quickly rejected the idea. Since radio stations typically only played songs that were no longer than three and a half minutes, the mere thought of playing a nearly six minute long one was unfathomable. Unwilling to settle, Queen bypassed their record producers and went straight to DJ Kenny Everett. This article is a must read to remember why creative geniuses don’t listen to the demands of critics, bosses or customers. Learn how a legendary British single that broke all of the rules was able to skyrocket to fame.
Making predictions about the future can be difficult, but it is safe to assume that innovation will continue to remain a forefront to business success. Learn as much as you can about the world around you, recognize where opportunities are present and take a dive into the pool of innovation. As always, thanks for wrapping up your week with us. What innovative techniques have brought success to your workplace? Share with us in the comments below!
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Julia Pizzutti is an intern for WordWrite Communications. You can find her on Twitter @julzutti93.
