Fragasso Financial Advisors, located in downtown Pittsburgh, is an independent investment planning firm committed to the highest level of personal service for its clients. WordWrite is helping Fragasso with public relations, specifically media relations, as well as enhancing traditional PR activities by developing and implementing an inbound 
marketing initiative, which will employ social media channels and activities to bring qualified leads into its website.
As 2011 begins, Fragasso seeks to distinguish itself by sharing its strong reputation through the effective use of PR. “We believe in the power of third-party validation, the core value of PR,” said Ray Amelio, managing director and chief marketing officer at Fragasso Financial Advisors. “WordWrite will act as a trusted advisor for us in leveraging the power of PR, and we look forward to working with the agency in the year ahead.”
WordWrite has a track record of success in the professional services industry, with clients ranging from law firms to employee benefit consulting firms.
“A solid combination of public relations and inbound marketing is the perfect blend for a successful 2011 as online tools and social media continue to explode,” said Paul Furiga, WordWrite president and CEO. “The Fragasso team has a 38-year business track record built on referrals and networking, and we look forward to helping the firm continue its growth path.”
About Fragasso Financial Advisors
Fragasso Financial Advisors has been making the financial success of its clients personal for more than 38 years, and while the company has grown to be a successful independent investment planning firm, one thing has remained constant – its commitment to the highest level of personal service. Today, Fragasso Financial Advisors maintain a unique management structure comprised of seven managing directors who all share the same vision, which extends to every member of the team. With more than $685 million in assets under management, representing more than 1,500 households, corporations and retirement plans, Fragasso has a proven track record of success. For more information, visit http://www.fragassoadvisors.com/.
About WordWrite Communications, LLC
WordWrite Communications, LLC helps its clients share their great, untold stories with everyone who needs to see, hear and experience them. WordWrite specializes in crisis, employee, executive, news media and social media communications with particular expertise in health care, manufacturing and technology. WordWrite clients range from small start-ups to Fortune 500 global firms. WordWrite clients share a fundamental belief in the value of two-way communications, and in the power of authentic stories told by fluent storytellers. Among WordWrite’s clients are: KIT Solutions, Koppers Inc., MEDRAD, Inc., Pfizer, Inc., The Pittsburgh Business Group on Health and Redstone Highlands. For more information on WordWrite, visit http://www.wordwritepr.com, http://www.facebook.com/wordwritepr, or http://twitter.com/wordwritepr.
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