WordWrite Communications, whose founder and president, Paul Furiga, has a personal connection to Alzheimer’s, lead the marketing efforts for the Pennsylvania Chapter of the Walk to End Alzheimer’s in Pittsburgh 
this past fall. With a marketing committee that consisted of local business leaders, students and volunteers, WordWrite helped develop a story idea about California University students in the gerontology program and their participation in the Walk. The idea was pitched to local reporters and resulted in a story in the Tribune-Review.
Several local media outlets covered the event in October and we’re proud to share that the Pittsburgh Walk exceeded all fundraising goals—achieving more than $400,000 that will go towards Alzheimer’s care, support and research.
About WordWrite Communications, LLC:
WordWrite Communications, LLC helps clients share their great, untold stories with everyone who needs to see, hear and experience them. WordWrite’ clients range from start-ups to Fortune 1000 and global firms. WordWrite clients share a fundamental belief in the value of two-way communications and authentic stories told by fluent storytellers. WordWrite clients include: Dickie McCamey, Fragasso Financial Advisors, Kennametal Inc., Koppers Inc., LeadingAge PA, Pfizer Inc., Predictive Synergistic Systems, and TruFoodMfg. For more info, visit http://www.wordwritepr.com, http://www.facebook.com/wordwritepr, http://twitter.com/wordwritepr or https://www.linkedin.com/company/wordwrite-communications.
