WordWrite Communications Offers New Social Media Case Study: Senior Living 2.0

As a team of experienced public relations and social media professionals, WordWrite Communications is pleased to share several free guides that tell the social media success stories of its clients.

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Recently, WordWrite added a case study of its social media implementation for non-profit senior living community Redstone Highlands, Senior Living 2.0: Redstone Highlands Joins the Social Media Conversation, which you can now download here.

This case study explores how Redstone Highlands, with the help of its public relations agency WordWrite Communications, identified an increase in interest and engagement on social networks within the senior living and retirement industry, and in the fall of 2009, decided to join the conversation.

Through Facebook, YouTube and Twitter, Redstone has created its own version of “Senior Living 2.0” with two primary objectives: creation of a new channel to raise funds, and a medium for its audiences to get an inside look at resident and employee life, events, news and more.

To read more about Redstone’s social media success and to view other social media case studies available for free download, click here.

If you would like more information on how WordWrite can help your business join the social media conversation using the power of public relations and social media, click here.

About WordWrite Communications, LLC
WordWrite Communications, LLC helps its clients share their great, untold stories with everyone who needs to see, hear and experience them. WordWrite specializes in crisis, employee, executive and media communications with particular expertise in health care, manufacturing and technology. WordWrite clients range from small start-ups to Fortune 1000 global firms. WordWrite clients share a fundamental belief in the value of two-way communications, and in the power of authentic stories told by fluent storytellers. Among WordWrite’s clients are: KIT Solutions, Koppers Inc., MEDRAD, Inc., Pfizer, Inc., The Pittsburgh Business Group on Health and Redstone Highlands. For more information on WordWrite, visit http://www.wordwritepr.com, http://www.facebook.com/wordwritepr, or http://twitter.com/wordwritepr.

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