Companies, governments and people constantly seek ways to quantify, protect and control interaction. Given the ‘echo chamber’ nature of the Internet, these intentions are often just the beginning of a seemingly endless feedback loop that can take the form of misinterpretations, sabotage efforts or abandoned technologies. This week’s Wrap takes a look at the cycle of interaction the Internet facilitates and the different forms those interactions can take.
The Pageview’s Days Are Numbered
Digiday
Built-in analytics with a new generation of websites focus on more than just click through rate. Certain coding language allows interaction with the website to be measured and in some cases commoditized, putting renewed emphasis on quality content.
The Senate’s media shield bill protects bloggers, and they should support it
GigaOm
A new law has been proposed that by most accounts protects practitioners of journalism, including bloggers. To accomplish this, a definition of ‘journalist’ is necessary. Some contest definition on the grounds that it is a means of control while others see this as a measure of protection.
Study: Wikipedia Errors Damage Brands’ Reputations
PRNewser
A recent study revealed some not-so-shocking information about how material presented on Wikipedia can hurt a company’s image. As a result, PR pros have begun routinely maintaining their clients’ pages, especially during crisis events.
Bloggers, Wikipedia editors and benign webpage interaction inform the public’s perception of an organization. WordWrite’s master Storytellers are capable of conveying the great, untold stories of business across any technological medium. Share your thoughts and comments below and click here to see what WordWrite can do for your company.
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Joe Ducar is a public relations intern for WordWrite Communications.
