In this week’s Wrap we’ve got three different articles all discussing social media in a different way. Each article reminds us of something important to remember when using social media such as etiquette, staying on top of trends and timing.
Twitter Chat Etiquette: 5 Tips 
Social Times
Twitter chats are an excellent way to catch up with your audience and further establish yourself or your organization as a thought leader in the industry. However, there are several important things to keep in mind when participating in a chat in order to not annoy the other participants. Consider these five tips.
How brands are using Snapchat in interesting ways (no really!)
SayDaily
Snapchat is known best as a tool for teenagers to snap “selfies” and send to their friends without worrying they will save it or spread it on the web. Some recent marketing endeavors by big brands could make it best known as a marketing vehicle. See how they used the app to promote their brand. What are your thoughts on Snapchat? Do you see it as a viable medium for promotion?
When opportunity strikes, McDonald’s responds to Charles Ramsey, Cleveland Hero
Bloomberg Businessweek
There’s been a lot of debate regarding McDonald’s response to Charles Ramsay, a Cleveland resident who helped three kidnapping victims escape. Ramsay was eating McDonald’s when he was helping the victims and McDonald’s reached out to say thank-you. Skeptics believe their outreach was actually a publicity stunt and in poor taste. Should they be receiving the backlash they are? Let us know in the comments below.
There you have it! Three social media stories all outlining different concerns and techniques. Which story did you find worthwhile and what type of articles would you like to see in future Wraps? Share your thoughts with us.
_____
Emma Walter is a senior account executive for WordWrite Communications. You can find her on Twitter @emmasreallytall.
